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My name is Aaron liffen and this is my blog in order to show the development, progression and creation of a music video i will be hoping to complete throughout the weeks. I will be regualry updating my blog with the latest news on my prgression invisiualy and as a group member. I will be showing my research and will be explaining the ways in which it has benefited me, as well as showing te gain of knoweledge of not only the processes of creating a successful musc video, but als knowledge gained about he music industry as a whole.

Video Analysis of Stromae - Alors on danse, and the way it will influence our peice



This particular song, is in fact sung in french, which in a positive way allows me to focus more upon and the importance of understandig its narrative and the video in general.
I feel as if this video can have great influence on our ideas and themes in terms of our narrative, as it similarly focuses on telling the story of the artist contiuously showing close ups and a the artists rections to such events, very much similar to our intial ideas.

Immdeiatley the video begins, by setting the scene and giving the audience a sense of the tone of the video and what sort of pace is likely to be used throughout. This allows immediate aprehension in the audiences mind as they wish to see what is behind this lifeless character and the reasons for his clear tiredness.

As the song progresses it takes us on a journey with the character through diffrent events of his day keeping it very much naturalistic in order to create a real connection with the audience in this case the target audience are party go'ers and it displays a real sense of 'weve all had these sort of hangovers' immediatley engaging the audienc through use of anecdote.

The main character in this piece in which similarly to ours is in fact the artist, shows clear signs of depression in the video and this is emphasied through cuts to close ups focusing on facial expressions, played alongside medium shots that display his full body languae and the situations in which he is in.

However we see that although he faces many hurdles and shows clear signs of 'giving up' on life if you will, he gains enjoyment and hope in the form of 'partying' which once again links back to the relation between the artist and the target audience and the way in which the video is basically connotating that no matter how bad things get, you should just enjoy life, and through translation of the title, which translates to 'so we dance' which is clear connotatio of the way that the artist is just getting through life and the way in which if he jus dances he is getting away from it all, which again link back to the audience and they way in which they may feel a connection to this idea, and the way in which similarly to this song they feel that times of partying for example just allows them to get away from the troubles and stress of life.

These ideas of using representations that link to the lives of our target audience i feel is intrumental in promoting a connection to the audience from our video and therefore forming the basis of a successful music video.
I will look to develop on ideas of this particular music video and communicate ideas to the group in order to benefit our final outcome.

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